ZYDIGITAL - Informações e Insights

Nielsen: análise da audiência do rádio por formato mostra o total e o streaming não correlacionados

por zydigital | 19/08/2024 | Podcasting, Rádio Online, Rádio OTA

O estudo trimestral The Record, conduzido pela Nielsen em conjunto com a Edison Research, avalia as tendências do consumo de conteúdo de áudio pelo público americano. A edição do segundo trimestre de 2024 deste estudo mostrou que os americanos passaram quase 20% de...

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